Studio Fattori is a cultural research and brand strategy consultancy.
Before emigrating, the Fattori’s were lace-makers in Livorno, Tuscany. Once producers of intricate but useful objects, Studio Fattori picks up these threads to unravel questions concerning technology’s role in arts and culture.
Weaving a network of researchers, artists, and innovators, the Studio applies meticulous yet creative thought to craft tailor-made solutions to contemporary brand and organisational questions. For more, see Consulting.
The Studio holds offices between Rome, Italy and Manchester, UK.
How does digital redefine cultural gatekeeping?
How can we preserve what is 'born-digital'?
How is authenticity communicated in the digital realm?
Can Artificial Intelligence truly capture creativity?
How do we convey care and consideration in instant access?
How does digital redefine cultural gatekeeping? How can we preserve what is 'born-digital'? How is authenticity communicated in the digital realm? Can Artificial Intelligence truly capture creativity? How do we convey care and consideration in instant access?
Tori McKenna, Studio Lead
Tori, namesake and descendant of the Livornese lacemakers, is an skilled researcher and strategist with over 7 years experience.
An historian by training, Tori has an eye to cultural shifts within a continuum of past and present. Beginning her strategy journey in New York, she cut her teeth in dynamic agency life, seeking to answer some of Fortune 500’s most pressing questions. Compelled to uncover human stories, she moved to an agency specialising in emerging markets, honing her ethnograpic toolkit to uncover global perspectives with reflection and care.
Beyond her consultancy work, Tori is deepening her expertise on technology’s shaping of culture through her doctoral research on blockchain and heritage at the University of Oxford (2021-2026).
Full resumé
Frequent collaborators
Joanna Rivera-Carlisle, Spatial Technologies Expert
Joanna is an interdisciplinary researcher, developer, and designer. Her work focuses on the intersections of technologies with heritage, built environments, and co-creation. Currently, this encompasses immersive technologies (XR) and their role in shaping how we collectively commemorate, remember, and narrate our shared histories.
In a broader scope, Joanna’s work in numerous NGOs and academic contexts has consistently sought to create practice-based, creative solutions based on critical theory. From AR applications to co-creation guidelines, all of her projects seek to centralise underrepresented perspectives and open spaces to wider, more diverse audiences.
Alexander Gould, Legal Research Assistant
Alex, a recent graduate of the Warburg Institute, is a burgeoning scholar currently based in London, delving into the realms of cultural and colonial history, literary criticism, and material culture. Currently employed as a Research Analyst at Chambers and Partners, Alex continues to hone his analytical skills, focusing on Art and Cultural Heritage Law and Private Wealth Law. His involvement in initiatives such as Latin London walking tours reflects a commitment to making scholarly pursuits accessible and engaging to diverse audiences. With an eye to the future, Alex’s most recent research focuses on the role of AI in heritage preservation.